Why are luxury brands moving towards e-marketplaces?
E-concessions and consignments galore the marketplace model has emerged as a new industry favorite. In 2022, 47% of purchases were via online marketplaces.
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Black Friday & Cyber Monday: Retail Statistics & learnings from 2021
Black Friday and Cyber Monday are some of the biggest online shopping events of the year. Industry studies show this holiday season will see a smaller sales increase than in 2021. Breaking down Black Friday Statistics: By analysing statistics, you can map out the most effective strategy. For instance, an email campaign that understands cart abandonment […]
Read moreBlack Friday 2022: Retailers approach to the inflation in UK during Black Friday 2022 .
As we enter the second half of this year’s shopping season, what can we expect? What can marketers do to make the most of Black Friday 2022 with increasingly squeezed budgets?
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